Bits & Pieces...

Bits & pieces of knowledge and information on leadership, interactive/online marketing and org. mgmt which I find it useful Occasionally, I will post things which I find it weird, interesting or funny. Enjoy!

Related links.
~ Gerald Heralds
~ LinkedIN
~ Twitter

Recent Tweets @gneo

“A startup is a human institution designed to create a new product or service under conditions of extreme uncertainty.”

By replacing paper, which is used to make newspaper and magazines, with more plastics, are we creating more dump which are not recycleable?

As twitter’s post can be easily found on the first page of google search, it does make sense to tweet. but does it really help? First of all, the area of the real time search is quite small. Second, does it mean the b2b company need to tweet every minutes be be seen since it’s real time search? Whether if it’s useful, we are yet to know.

Listen carefully: Newspaper organisations have never charged for content. Ever. In any medium.

It will be interesting to see how companies are using the API. Will these be more useful to recruitment agency? And I wonder how useful is it to the people like me who is waiting to be discover by some big companies or CEO so that we can work for them.

But what if you don’t know what career or job opportunity you want to pursue? Daily Endeavor is a site that’s designed to help students and job seekers learn about job opportunities and and then decide which career suits their skills and interests.
The sad thing about it is that so many of us, high-profile industry pundits and hands-on executers alike, are just used to the existing situation and do not expect anything to improve. Instead of directing all our attention to the next marketing gimmick like augmented reality, we should reevaluate our years-old technology choices and have a fresh look at our internal processes and the way we work with our counterparts.
Successful social media strategies are content-based and offer fans, members, and/or followers relevant and valuable content that is then integrated into all aspects of a content marketing strategy. It is not, and should not be used as, a stand-alone tactic.

Only need to target 4% and you will be able to reach all your audience? I think the stats are only for US.

I wonder if big companies will pay to get the twitter acct.

Press/News releases are not just pages to be done and to be forgotten. With social media and SEO, it can be used effectively.