Gerald Neo

It Works for You: It Doesn’t Work for Me

Mon, 11 Jan 2010 08:08:10 +0800

It Works for You: It Doesn’t Work for Me

Is Entrepreneurship a Management Science?

Sat, 09 Jan 2010 20:03:45 +0800

Is Entrepreneurship a Management Science?:

“A startup is a human institution designed to create a new product or service under conditions of extreme uncertainty.”

future of digital magazines – its so cool. but are we harming the earth more?

Fri, 18 Dec 2009 10:56:36 +0800

future of digital magazines – its so cool. but are we harming the earth more?:

By replacing paper, which is used to make newspaper and magazines, with more plastics, are we creating more dump which are not recycleable?

Google's Real Time Search Impact on B2B Companies | Social Media B2B

Wed, 09 Dec 2009 12:19:16 +0800

Google's Real Time Search Impact on B2B Companies | Social Media B2B:

As twitter’s post can be easily found on the first page of google search, it does make sense to tweet. but does it really help? First of all, the area of the real time search is quite small. Second, does it mean the b2b company need to tweet every minutes be be seen since it’s real time search? Whether if it’s useful, we are yet to know.

"Listen carefully: Newspaper organisations have never charged for content. Ever. In any medium."

Tue, 01 Dec 2009 13:37:17 +0800

““Listen carefully: Newspaper organisations have never charged for content. Ever. In any medium.””

- You’ve never paid for news, you never will | Article | The Punch

LinkedIn's Open Data and Its Impact on B2B | Social Media B2B

Thu, 26 Nov 2009 12:02:18 +0800

LinkedIn's Open Data and Its Impact on B2B | Social Media B2B:

It will be interesting to see how companies are using the API. Will these be more useful to recruitment agency? And I wonder how useful is it to the people like me who is waiting to be discover by some big companies or CEO so that we can work for them.

"But what if you don’t know what career or job opportunity you want to pursue? Daily Endeavor is a..."

Wed, 18 Nov 2009 13:37:17 +0800

““But what if you don’t know what career or job opportunity you want to pursue? Daily Endeavor is a site that’s designed to help students and job seekers learn about job opportunities and and then decide which career suits their skills and interests.””

- Daily Endeavor Launches A Crowdsourced Guide To Jobs

"The sad thing about it is that so many of us, high-profile industry pundits and hands-on executers..."

Tue, 17 Nov 2009 13:42:07 +0800

“The sad thing about it is that so many of us, high-profile industry pundits and hands-on executers alike, are just used to the existing situation and do not expect anything to improve. Instead of directing all our attention to the next marketing gimmick like augmented reality, we should reevaluate our years-old technology choices and have a fresh look at our internal processes and the way we work with our counterparts.”

- Tools for cutting out tedious campaign tasks - iMediaConnection.com

"Successful social media strategies are content-based and offer fans, members, and/or followers..."

Tue, 17 Nov 2009 13:33:19 +0800

“Successful social media strategies are content-based and offer fans, members, and/or followers relevant and valuable content that is then integrated into all aspects of a content marketing strategy. It is not, and should not be used as, a stand-alone tactic.”

- Why brands need to own their content channels - iMediaConnection.com